Founded by Sir Howard Panter and Dame Rosemary Squire in 2017, Trafalgar Entertainment is an award-winning global live-entertainment business focussed on new productions, venue operations, live music and comedy, events and hospitality, Performing Arts education, ticketing, the distribution and filming of event cinema and TV live-streaming (from David Tennant in Macbeth to Taylor Swift) and the provision of great spaces where people can come together to share in the experience of live entertainment.
Trafalgar’s portfolio of 21 venues includes Trafalgar Theatre in the West End and Olympia Theatre in London, the Theatre Royal Sydney in Australia, Bradford Live, Eastbourne Theatres, Southend Cliffs Pavilion, Glasgow Pavilion, G Live Guildford, New Theatre Cardiff and Fareham Live.
Trafalgar Entertainment is also home to Trafalgar Theatre Productions, Trafalgar Releasing (distributors of specialised content to over 13,000 cinemas, television and other broadcast platforms in more than 132 countries worldwide, with content ranging from Beyoncé to Royal Opera House), Stagecoach Performing Arts (the UK market leader in extra-curricular Performing Arts tuition with over 2,000 schools and classes and 65,000 students in the UK and worldwide), Drama Kids (the children’s extra-curricular drama specialists providing education in 36 countries, with over 100,000 students), Trafalgar Tickets, London Theatre Direct (one of the UK’s leading ticket retailers and distributors), Stagedoor (London’s leading theatre app), Jonathan Church Theatre Productions and Imagine Theatre (one of the UK’s biggest pantomime and family entertainment producers with 21 pantomimes in 2024/25).
A principal shareholder of Trafalgar Entertainment is Barings Alternative Investment, which operates as a subsidiary of MassMutual Holding LLC, with assets under management of US$771 billion. Other shareholders include Greg Dyke, James Tanner, NWH Consulting Ltd, Sir Richard Branson and Griffon Corporation, Sir Howard Panter and Dame Rosemary Squire.
Before Trafalgar Entertainment, Howard and Rosemary built from scratch and ran for its first 25 years, the world’s largest and most successful live theatre business – the Ambassador Theatre Group Ltd (ATG). Under their leadership, ATG became a premier international theatre owner and prolific, successful global producer.